Vision, Mission & Values


To be a leading lubricants company with global market share, delivering innovative product solutions that customers can implicitly trust.


Our mission would be achieving our vision by staying committed to:

  • Leading and motivating a workforce that is talented and aspires to be the best in their field.
  • Accepting nothing but complete implementation and execution when it comes to satisfaction of customer requirements.
  • Associate with partners who will take pride in distributing our products.
  • Building a framework of trust and understanding with all our stakeholders like suppliers and vendors.
  • Contributing positively to society and community uplifting initiatives.
  • Contributing to the lubricants industry in terms of research and development initiatives.
  • Continuously accrediting ourselves with national and international standards of competence and quality.


CARE : For us, care is going that extra mile to meet our customers’ expectations.

ETHICS : Ethics is something that we inhale and exhale every moment of our lives.

RESPECT : For everyone including the porter who carries our goods, respect is something that comes naturally to us.