Vision, Mission & Values

Vision

To be a leading lubricants company with global market share, delivering innovative product solutions that customers can implicitly trust.

Mission

Our mission would be achieving our vision by staying committed to:

• Leading and motivating a workforce that is talented and aspires to be the best in their field.
• Accepting nothing but complete implementation and execution when it comes to satisfaction of customer requirements.
• Associate with partners who will take pride in distributing our products.
• Building a framework of trust and understanding with all our stakeholders like suppliers and vendors.
• Contributing positively to society and community uplifting initiatives.
• Contributing to the lubricants industry in terms of research and development initiatives.
• Continuously accrediting ourselves with national and international standards of competence and quality.

Values

CARE : For us, care is going that extra mile to meet our customers’ expectations.

ETHICS : Ethics is something that we inhale and exhale every moment of our lives.

RESPECT : For everyone including the porter who carries our goods, respect is something that comes naturally to us.